Luc Froehlicher's “Dolce Vita” was honoured with a Honorary Mention at the Prix Ars Electronica 2003, category Computer Animation. Explore 1 other work by Luc Froehlicher below.
The commercial Dolce Vita, directed by Bruno Aveillan, was done to introduce the French Gas de France users with the company new positioning and logo. The whole idea of the spot is to associate Gas heating with comfort, simplicity and weightlessness.
About Luc Froehlicher
Luc Froehlicher (F) has worked for over 15 years in the CGI domain and has been the head of the 3D department at la maison since its creation (2000). He now dedicates himself to movies and commercials and has won multiple awards for his work.
Programme information from Prix Ars Electronica Archive. Short excerpt quoted for reference; see the original page for full text, images and credits.